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I’ve found that these kinds of questions produce a clearer picture of who churches really are. For example, one person described their church as an airport since they saw their church's mission as refreshing people and releasing them to pursue their God-given passions for Kingdom purposes.
Once you've identified your response to the question above, consider how you'd answer the following follow-up question: "Which metaphors do you think people outside of your church would use to describe your church and why?"